Shark Bowl
Sea Life Minnesota Aquarium
During Super Bowl 52 I helped created, designed, and produced "Shark Bowl", a week long live stream placing Sharks vs. Turtles to see who can score more underwater touchdowns and take home the victory.
Capitalizing on the Super Bowl buzz, this was a great opportunity for some exciting PR.
Results
Shark Bowl was extremely successful gathering 51 TV hits from affiliates across the US, features on Good Morning America, and over 2 million total impressions including TV, radio, and social media.

